Personify Group has appointed Brian Novy, DDS, as Cariology and Preventive Dentistry Advisor.
According to the company, the role will focus on supporting initiatives related to preventive dentistry, disease management, oral-systemic health, and healthcare innovation. Dr. Novy will provide guidance on matters involving clinical practice, scientific evidence, patient outcomes, and commercialization.
Dr. Novy is recognized for his work in cariology, caries management, and preventive oral healthcare. He serves as president of the National CAMBRA Coalition and holds faculty appointments at the Harvard School of Dental Medicine and other academic institutions. His previous service includes membership on the American Dental Association Council on Scientific Affairs and participation as a consumer representative on the US Food and Drug Administration’s Dental Products Panel.
Throughout his career, Dr. Novy has advocated for approaches to oral healthcare that emphasize disease prevention, risk assessment, and long-term health outcomes. His work has involved collaboration across academic, clinical, industry, and public health settings to support evidence-based strategies aimed at preserving tooth structure and improving patient health.
"For decades, dentistry has excelled at repairing the consequences of disease. Dr. Novy's work has been focused on preventing disease before irreversible damage occurs,” said Michael Ventriello, Co-Founder and Chief Communications Officer of Personify Group. “His leadership in preventive dentistry aligns perfectly with our vision of helping innovative organizations improve both oral health and overall health outcomes."
According to Mark Ross, Co-Founder and Chief Branding Officer of Personify Group, "The future of dentistry will be defined by prevention, personalization, and integration within the broader healthcare ecosystem. Dr. Novy’s perspective will help ensure that the companies, technologies, and thought leaders we support are contributing to meaningful improvements in patient health while advancing the profession itself."
Dr. Novy said he was attracted to Personify Group's commitment to helping innovative organizations communicate scientific advancements in ways that create meaningful impact.
"I believe the future belongs to organizations that can effectively communicate evidence-based solutions and help accelerate the adoption of preventive care models,” said Dr. Novy. Personify Group understands the importance of bridging science, education, innovation, and communication, and I'm excited to contribute to that mission."
The appointment is part of Personify Group’s effort to expand its advisory network and address trends affecting oral healthcare and the broader healthcare landscape. Areas of focus include preventive dentistry, oral-systemic health, minimally invasive treatment approaches, healthcare consumerism, artificial intelligence, and medical-dental integration.